Marcelo Higinio

Account Strategic Planner

Who? Mourão.

Hi, I’m Marcelo, aka Mourão. I’m working with account planning for seven years now and it’s a great pleasure for me. I like so much what I do for living. For a few years in the past, I worked in the creative and development departments, that made my path to account planning much more complete and beautiful. As Steve Jobs said, all the points will cross in the future. I was born and raised in a small city in the south of Brazil. Now I’m based in Curitiba.

I believe in planning. That planning experience built with our brains and guts. Method is very important, but making things happen is even more important. Flexibility. Of course, we do not plan alone. Understand and connect people is one of the keys for those who wants to work with account planning. Even Pelé didn’t play alone, do you understand? (Just a brazilian joke).

If you wanna talk to me: +55 41 9667 1163, me@marcelohiginio.com or @marcelohiginio in most social networks.


These are some great brands I’ve had the opportunity to work with and became a part of my career.

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